Last night I was siting by my computer and my mate Jim Kukral sends me a invite to a new monetization program that he feels is giving good results on his blog.
By new, I mean this was pre-release, extremely exclusive private invite to be in “ahead of the curve”
It is CPC (cost per click) based rather than CPA (cost per action), thus you get paid based upon every click.
Another widget that is very much product based, I suppose going head to head with Chitika so it will be good on product related sites.
Notice I am not including a live widget? This is CPC, and and I am writing about the product, thus the naturally curious would be clicking on the adverts to give them a trial… and I can’t display a test advert which isn’t tied to my account or possibly someone else’s.
There Are 5 Big Questions Regarding WidgetBuckz
- Where did they get the silly name?
- Can keywords and products clicked be tracked? – Adsense is part of your product research for things you really should be promoting directly as an affiliate, or finding topics for content either free or paid. From the terms it seems like you are not allowed to use your own tracking.
- Why did they include the display domain in the configuration of a widget? There are much better ways to authorize or claim a site. How would you use this widget on 7000 blogs?
- This is the initial launch – they claim it is possible to achieve an effective CPM (cost per thousand impressions) of between $3 and $6 – is that before or after click fraud reductions?
- The referral scheme – initially $5 was offered for every sign up who achieved a balance of $50 ($25 earnt + $25 free bonus), then that was updated within a few hours and it is now 10% over 12 months – that doesn’t seem to be in addition to the original $5 – where do you draw the line between being reactive to your customers and being a feather in the wind?
The widgets will catch the attention of the audience, and might generate clicks. Payment is via Paypal or check
More Questions, or Questionable Things
This was interesting within the terms of service
Back-links placed by Mpire in the HTML code must not be removed.
Lets take a look at the code
So they are currently giving themselves a sitewide paid link, potentially more than one per page, and you might eventually earn $50 from placing the adverts.
Bidvertiser do something similar, including a text link using “noscript”, but you can easily add nofollow to that link or remove it.
As Mpire, the company behind WidgetBucks don’t allow you to remove the link, I wonder if you are allowed to modify it by adding a nofollow – the terms suggest you are not allowed to modify the code in any way?
There also seems to be a restriction in discussing CTR data, so when/if you have a problem with clicks being discounted in the future, I would be careful what you say in public.
Who wants to earn lots of… Monopoly money and vapour bucks?
Go somewhere else for an affiliate link – I have no confidence in a site that changes their payment structure a few hours after launch, surely they asked for professional feedback before launch?
I also don’t like the sneaky links you can’t remove, and which most people won’t be aware of.
I don’t like the way geo-targeting wasn’t mentioned in any way.
Sure I am throwing money away or “leaving it on the table”, but then I turned down $1500 worth of paid reviews last month as well.
There are plenty of widgets available in multiple designs which work on a CPA (cost per action) basis, with lots of affiliate products.
CPC really starts to be a problem when you look at GEO Targeting and the country of origin of traffic – I didn’t see anything regarding different click prices depending on the source of traffic, and I just have a feeling this will be a major problem in the future.
I really don’t trust CPC based product widgets launched just before Christmas, such that all the problems only appear after the busiest time of the year, and the record Christmas earnings turn into a flop.
Sorry Jim, I don’t like vapour bucks