One of the people who I trust to give me good information is Rich Schefren.
- His company is less than 2 years old
- He has a team of 20 people now
- He has grown it to $8M turnover
- He gives exceptional advice because he also listens to experts.
I don’t know anyone who is so fanatical about collating quality information so that they can pass it on to others.
I have seen how Rich gives advice to his consulting clients first hand, not just in large conferences, but as a fly-on-the-wall in more intimate sessions.
Attention Age Doctrine Part 2
Today Rich launches his new report, in fact the doors have just opened for people to get access.
I Am Disappointed
Over the last 10 months I have been quite prominent in my support of Rich, but very few of my readers seem to trust me enough to give Rich an email address to download a free report.
Not just one free report, multiple free reports, each which contain very useful information.
With these reports Rich is “moving the free line” providing exceptional useful content that can help your business grow even if you never decide to buy anything from him.
Guess what? I am doing the same
The only difference is that Rich does things the slightly more traditional way and asks for an email address.
I have Been Taking A Gamble
As part of my experimentation, before I finally launch a product or service, I really wanted to test the viability of blogging for business promotion.
The biggest hurdle is often building up trust, and blogging is a great way to build up trust.
RSS Readers Are Not Responsive
I have been thinking for a while to switch to primarily email for my best content, or to lock it inside a private membership site. I am honestly quite disappointed in how poorly responsive my RSS Readers are when offered free information from a source I trust.
This is crunch time, if I don’t see a significant improvement in RSS responsiveness, it will probably be time to just pump out newbie tutorials like everyone else, and keep the best stuff for insiders.
I trust Rich, you should too – show me how responsive you can be
Liked this post? Follow this blog to get more.