Comments on: Exclusive Content For Membership Sites and Agencies http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html Internet Marketing, Lead Acquisition, Online Business Strategy and Social Media with Original Opinion and Loads of Attitude Sat, 11 Feb 2012 13:54:35 +0000 hourly 1 By: Official Sphinn Standpoint: Infomercials Are *Not* Spam | Smackdown! http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-210195 Official Sphinn Standpoint: Infomercials Are *Not* Spam | Smackdown! Wed, 05 Mar 2008 09:48:47 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-210195 [...] only discussed that he was going to be selling some of his content down the road. In that article he didn’t even know what format the stuff he was going to release would take, yet still an admin decided to post his opinion that [...] [...] only discussed that he was going to be selling some of his content down the road. In that article he didn’t even know what format the stuff he was going to release would take, yet still an admin decided to post his opinion that [...]

]]> By: John Crenshaw http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-189668 John Crenshaw Wed, 06 Feb 2008 03:29:30 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-189668 Do you really need to share that info? I mean, sure, we all want to share great ideas, but if it gives you a competitive advantage, what's the point in sharing it? I'd give it to friends if anything, and I'd even be cautious about that. Do you really need to share that info? I mean, sure, we all want to share great ideas, but if it gives you a competitive advantage, what’s the point in sharing it? I’d give it to friends if anything, and I’d even be cautious about that.

]]> By: Dave Origano http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-180782 Dave Origano Mon, 28 Jan 2008 16:57:14 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-180782 Hey Andy, I just wanted to give you a pat on the back for clearly saying that eBooks and 'regular' membership sites aren't the end-all. So many people slap something together, but you've actually thought about the best use for what you do and provide. If I can ever ask you for a short interview on how you see these differences between just providing content and providing content in the most effective way - let me know. -Dave Hey Andy,

I just wanted to give you a pat on the back for clearly saying that eBooks and ‘regular’ membership sites aren’t the end-all. So many people slap something together, but you’ve actually thought about the best use for what you do and provide.

If I can ever ask you for a short interview on how you see these differences between just providing content and providing content in the most effective way – let me know.

-Dave

]]> By: Franck Silvestre http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-179428 Franck Silvestre Sat, 26 Jan 2008 09:34:04 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-179428 Sounds good Andy. This will be a success. And honestly, I think you should have done this for a long time. Yaro had a nice blog post on this (he did it as well). Franck. Sounds good Andy. This will be a success. And honestly, I think you should have done this for a long time.

Yaro had a nice blog post on this (he did it as well).

Franck.

]]> By: Andy Beard http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-177799 Andy Beard Thu, 24 Jan 2008 20:07:29 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-177799 Lisa I do appreciate such in depth feedback I have nothing specifically wrong with ebooks, I have purchased quite a few myself, been given a few to review, and I have promoted some to an extent as an affiliate. Part of the reason I do it is because big launches can generate a lot of search volume and bring in subscribers. I have for instance had over 2000 visitors for Day Job Killer - I sold a few copies but wasn't really trying hard to convert, but I also gained more than 100 subscribers from it. Some stuff I promote on the higher end I know that many people can't afford them, or are probably already signed up under someone else. Part of that is karma, part of it is the insight it gives me when tracking as to the respose rates, and who knows, maybe I will luck out and sell a copy or 2. Cheaper membership stuff and useful tools actually converts much better, but then this blog's primary purpose isn't making money ;) If I can cover the cost of the programming, and make a little for the time I am going to have to invest then releasing this is viable, otherwise it just doesn't work, even if I keep it to just a few friends - it would only take a few people to raise an alarm and possibly limit access to the data this requires. Lisa I do appreciate such in depth feedback

I have nothing specifically wrong with ebooks, I have purchased quite a few myself, been given a few to review, and I have promoted some to an extent as an affiliate.
Part of the reason I do it is because big launches can generate a lot of search volume and bring in subscribers. I have for instance had over 2000 visitors for Day Job Killer – I sold a few copies but wasn’t really trying hard to convert, but I also gained more than 100 subscribers from it.

Some stuff I promote on the higher end I know that many people can’t afford them, or are probably already signed up under someone else. Part of that is karma, part of it is the insight it gives me when tracking as to the respose rates, and who knows, maybe I will luck out and sell a copy or 2.

Cheaper membership stuff and useful tools actually converts much better, but then this blog’s primary purpose isn’t making money ;)

If I can cover the cost of the programming, and make a little for the time I am going to have to invest then releasing this is viable, otherwise it just doesn’t work, even if I keep it to just a few friends – it would only take a few people to raise an alarm and possibly limit access to the data this requires.

]]> By: Lisa J. Stewart- Big Foot Web Marketing http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-177781 Lisa J. Stewart- Big Foot Web Marketing Thu, 24 Jan 2008 19:43:29 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-177781 This is a tough one. I lean towards the either offering it for nothing to your readers or share with friends/colleagues discreetly . Nothing makes you feel like more of an outsider than reading a post like "PM me if you are in MY special circle of friends and I will tell you". It may work one of two ways- encourage the person to return and try and try and become "in with the in crowd" or it may turn them off and they may choose not to play that game. If the info is so sensitive an explosive than share it with friends- but to publicly declare " I know the meaning of life and won't share unless you are one of my friends" is annoying- unless you are one of the friends. If the idea is to make you loyal reader feel special then it may work but the risk might be not worth it. Those kinds of post in blogs and forums REALLY irritate me and make most people feel small and excluded from "the bog boy" circle. More opportunities available from the 90% of average readers than the 10% inner sanctum types. As for an e-book. I love you Andy. I am one of your biggest fans- If I lived in Europe you might be in danger of me stalking you :-) I think with an e-book you will have to carefully weigh the benefit of offering information for sale sometimes and changing the way you interact with your readers over open dialogue and absolute trust. Readers- and maybe even you- on a subtle level may see each new post or article as a way to convert readers into e-book sales. Not that there is anything wrong with that .. I have no doubt anything you would publish would be top notch quality and worth every penny. However, when the perception changes from giving way information freely to charging for select/best information the dynamic changes. I understand the value in both and each have its merits, however it just changes the direction of readership relationship. Making money passively from readers via ad sales, etc. is different from seeing them as direct source of revenue. In a bit of a moood today- hope I don't offend you- not my intent. This is a tough one. I lean towards the either offering it for nothing to your readers or share with friends/colleagues discreetly .
Nothing makes you feel like more of an outsider than reading a post like “PM me if you are in MY special circle of friends and I will tell you”. It may work one of two ways- encourage the person to return and try and try and become “in with the in crowd” or it may turn them off and they may choose not to play that game.
If the info is so sensitive an explosive than share it with friends- but to publicly declare ” I know the meaning of life and won’t share unless you are one of my friends” is annoying- unless you are one of the friends. If the idea is to make you loyal reader feel special then it may work but the risk might be not worth it. Those kinds of post in blogs and forums REALLY irritate me and make most people feel small and excluded from “the bog boy” circle. More opportunities available from the 90% of average readers than the 10% inner sanctum types.
As for an e-book. I love you Andy. I am one of your biggest fans- If I lived in Europe you might be in danger of me stalking you :-)
I think with an e-book you will have to carefully weigh the benefit of offering information for sale sometimes and changing the way you interact with your readers over open dialogue and absolute trust. Readers- and maybe even you- on a subtle level may see each new post or article as a way to convert readers into e-book sales. Not that there is anything wrong with that .. I have no doubt anything you would publish would be top notch quality and worth every penny.

However, when the perception changes from giving way information freely to charging for select/best information the dynamic changes.

I understand the value in both and each have its merits, however it just changes the direction of readership relationship. Making money passively from readers via ad sales, etc. is different from seeing them as direct source of revenue.

In a bit of a moood today- hope I don’t offend you- not my intent.

]]> By: George http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-177622 George Thu, 24 Jan 2008 14:11:20 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-177622 Great post. I agree with you it can be hard to know how much information to give away, and I respect you for not listing your end of figures, I don't think I'd do that either! Great post. I agree with you it can be hard to know how much information to give away, and I respect you for not listing your end of figures, I don’t think I’d do that either!

]]> By: Internet Marketing Strategy http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-177351 Internet Marketing Strategy Thu, 24 Jan 2008 01:30:07 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-177351 Hey Andy, This is similar to what Brian Clark is preaching through his "Teaching Sells" program. Did you go through that by any chance? -Gyutae Park of Winning the Web Hey Andy,
This is similar to what Brian Clark is preaching through his “Teaching Sells” program. Did you go through that by any chance?

-Gyutae Park of Winning the Web

]]> By: Mystic Liquid http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-177225 Mystic Liquid Wed, 23 Jan 2008 19:22:16 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-177225 Great post. Really enjoyed it. Great post. Really enjoyed it.

]]> By: 5ubliminal http://andybeard.eu/1170/exclusive-content-for-membership-sites-and-agencies.html#comment-177216 5ubliminal Wed, 23 Jan 2008 18:52:28 +0000 http://andybeard.eu/2008/01/exclusive-content-for-membership-sites-and-agencies.html#comment-177216 If there's coding involved just holler see if I would be interested. Meanwhile check my latest post on the site: <a href="http://www.tellinya.com/read/2008/01/18/291.html" rel="nofollow">The TextBlender</a>. N-Joy it! If there’s coding involved just holler see if I would be interested. Meanwhile check my latest post on the site: The TextBlender. N-Joy it!

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