I highly recommend this software as it makes building campaigns a breeze and the new update has made it even more powerful.

1 word of warning though – don’t get tempted to make massive campaigns for Adwords (even though SpeedPPC makes it so easy) – make a very small targeted campaign avoiding low/no traffic keywords with small ad groups with individual landing pages for each ad group.

Use that to test the campaign, tweak it to get a decent CTR and quality score, then expand the campaign after that with more keywords (using SpeedPPC to make it easier).

There’s no issue with Google’s TOS as it’s not doing anything tricky or sneaky. It’s just building out your campaigns in a more targeted fashion. In fact, it’s giving them exactly what they want. Perfect relevancy from keyword to text ad to landing page. The quality score that you get reflects this as well.

> Kitwana

Great to hear! Always nice to hear it’s working for you.

I’m just getting started with PPC and I’ll be following this site for more information. Thanks for sharing.

> To Mark Blair

You should check out the affiliate datafeed solution that comes with the software (in the Affiliate Pro version).

It allows you to pull the datafeeds (which are basically semi regularly updated CSV files) and upload it into the system (which installs on your server).

You can then pull all the product names (and combine them with buy style keywords if you like) and then feed them into the campaign builder.

Using a URL hook when you build the campaigns allows you to point it into the datafeed software (which now has a database of your merchant loaded).

The net effect is this:

1 ad group for every product with perfectly targeted ads (with model name included) which then creates a bridge page dynamically that pulls all the contents from the datafeed including product name, descriptions, photos and of course your deep affiliate link (into the merchant product page – not home page).

If you understand affiliate marketing, you’ll see just how powerful this is!

See: http://www.speedppc.com/affiliate-datafeed-software-explained/

> To Dennis Edell

1) Yeah… Andy is right. It’s a desktop app you run to build the campaign. You only run it when you need it, much like Word etc.
2) I haven’t used AdTrackz but I have yet to see a tracking system that it won’t work with. It’s super flexible like that.

> To Anya

The price fades away to nothing when you see how much time you save and how much better your campaigns are improved. If PPC is a part of your marketing mix you would have to be doing something seriously wrong if you can’t make the purchase price back within a few weeks – even in just time saved. Remember, it’s a one time fee!

Keep asking questions! I’m happy to answer them. :)