Tag Archives: advertising

ExitFire – Is Exit Fire A Pending Blogrush Disaster?

I was actually quite supportive of John Reese’s Blogrush experiment. It was spammed to death, the quality of the network went downhill rapidly, people clicked the adverts a lot less, and the targeting system was a bit of a longshot.

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Is Quality Content Needed To Make Money?

I first published this post under a different title almost 3 years ago (Jan 17, 2007 @ 6:55), but over the last couple of days it has become specifically relevant.
At the time Jack Humphreys was offering a training program combined with high end blog hosting called “Authority Site Center” which was the successor to his previous offering, “Content Desk”.
First of all I was just going to post it with a quick introductory paragraph, then I decided it really needed some additional examples.

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UK Consumer Protection Unfair Trading Regulations That Might Affect Advertising, Links, Affiliates & Product Launches

Lets preface this by I am not a lawyer, and I am aware that that is a very long headline and title.

Judith at SEO Chicks was looking at the new UK Unfair Trading Regulations

Here is a link to the official guidance (PDF).

What follows are my own notes whilst reading through the document, which I thought some readers might find useful, though you should read it in full if you trade from the UK (maybe 400+ subscribers)

6 BANNED PRACTICES (SCHEDULE 1)

(7) Falsely stating that a product will only be available for a very limited
time, or that it will

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Over 11% CTR From BlogRush Is Possible

Alex managed to get 457 visitors from BlogRush to one of his posts with only 3888 headline impressions

Yes… the headline he used was hype and a little controversial, but ultimately as he concludes, often that is what will draw traffic.

As a bonus he also gained 90 visitors from TrafficJam

Ultimately success with BlogRush is really down to the blogger. If they don't get traffic from BlogRush, maybe they need to work a little on their headlines and experiment.

Note:This is targeted traffic who know what the article they will see is about before they read it, unlike something like Stumbleupon, and

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Advertising Firesale (experimentation)

Firesales are a form of marketing that Mike Filsaime is probably best noted for, where you make an offer so compelling, it is pretty hard to refuse.

Normally it is also very important to add something special to the sales message, a compelling reason why you are offering a special offer on the products. There are all kinds of psychological why you would do this, which I am not going to delve into, but if you Google for Mike's free guide "FireSale Secrets" you will pick up some good tips.

Meet Timothy

For the last couple of weeks I have been visiting him

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The Pied Piper Of PayPerPost?

Pied Piper of PayPerPostOver the last year I have given a fair amount of coverage to PayPerPost, who now house the service along with other endeavours under the name Izea.

There are multiple reasons why I have supported PayPerPost and similar programs so strongly, and yet at the same time have never reviewed a link buying / selling service.

I have mentioned link buying and selling in passing, and also a couple of Wordpress plugins, but those plugins generally allow you to sell links which have a nofollow.

My emphasis both in editorial about services and in the few reviews I have myself written is to encourage the writing of quality content with editorial links. Compensation in whatever form should be based upon the time involved, expertise, and possibly the size and influence of the audience, and not based upon any SEO benefit to a site or service being reviewed.

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Controversial Izea While I Slept

IzeaSometimes I really hate timezones, especially when a company I closely follow (and even take a couple of punches for) makes an announcement.

PayPerPost and now Izea

Fittingly I think Colleen should have the first link, she has been a postie for a long time, is a top earner, and has been taking an equal amount of punches being on the firing line.
Colleen highlights the fact that PayPerPost have been planning to have a new domain for their Argus platform for some time, and it is only logical that Argus is not housed under the PayPerPost moniker, because PayPerPost will only be one of many services provided.

People who actually monitor the PayPerPost blog of course knew this was coming a month ago.

Dan, and investor in PayPerPost… well now the parent company Izea, seems happy about how money is being spent.
That is important, I am sure the Izea.com domain name cost a lot more than $9 from GoDaddy.

Here is a link to the official Izea Press release on the new corporate entity.

Mixed Reactions To Izea & PayPerPost

As always with anything related to PayPerPost, there is a lot of controversy, and mixed reaction. I have covered the more positive stuff so far, so what follows is the more neutral or negative opinion.

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Advertising Management Solution – Openads 2.4 Released

I have just received notification that OpenAds 2.4 has been release. This is a full public version, not a beta (does that make it Web 3.0 ? )

Primary new features include:-

  • Enterprise level delivery – Capability to serve billions of ads per month
  • Smoother campaign delivery and prioritisation
  • Easy integration with leading applications: Track Google and Yahoo! clicks
  • Enhanced targeting and campaign management
  • Better reporting capability

Full feature comparison list

OpenAds is a complete tracking solution and advertising rotation system, and best of all it is free.

Why Use OpenAds?

It allows you to manage your advertising from one central location, avoid banner blindness and serve different

Posted in blog monetization , blogging tips , Google , marketing , stats , web 2.0 | Also tagged , , , | Comments closed

Blocking Adverts Might Cost You Money

  • Do you love browsing the ‘net without adverts?
  • Do you enjoy those faster loading pages?
  • Does you company benefit from lower bandwidth costs without ads?

Blocking adverts could actually cost you money, or damage the web as we know it is today.

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OpenAds Preview

One of the best ways to get my attention is to link to me, or link to some of my content. Actually linking to my content and using a trackback is more likely to be seen than a blogroll link, because I actively check out trackbacks just in case something slips through Spam Karma which shouldn’t, or there is some interesting conversation to respond to.

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