Tag Archives: advertising

Is Quality Content Needed To Make Money?

I first published this post under a different title almost 3 years ago (Jan 17, 2007 @ 6:55), but over the last couple of days it has become specifically relevant.
At the time Jack Humphreys was offering a training program combined with high end blog hosting called “Authority Site Center” which was the successor to his previous offering, “Content Desk”.
First of all I was just going to post it with a quick introductory paragraph, then I decided it really needed some additional examples.

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UK Consumer Protection Unfair Trading Regulations That Might Affect Advertising, Links, Affiliates & Product Launches

Lets preface this by I am not a lawyer, and I am aware that that is a very long headline and title.

Judith at SEO Chicks was looking at the new UK Unfair Trading Regulations

Here is a link to the official guidance (PDF).

What follows are my own notes whilst reading through the document, which I thought some readers might find useful, though you should read it in full if you trade from the UK (maybe 400+ subscribers)

6 BANNED PRACTICES (SCHEDULE 1)

(7) Falsely stating that a product will only be available for a very limited time, or that it will

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Over 11% CTR From BlogRush Is Possible

Alex managed to get 457 visitors from BlogRush to one of his posts with only 3888 headline impressions

Yes… the headline he used was hype and a little controversial, but ultimately as he concludes, often that is what will draw traffic.

As a bonus he also gained 90 visitors from TrafficJam

Ultimately success with BlogRush is really down to the blogger. If they don't get traffic from BlogRush, maybe they need to work a little on their headlines and experiment.

Note:This is targeted traffic who know what the article they will see is about before they read it, unlike something like Stumbleupon, and

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Advertising Firesale (experimentation)

Firesales are a form of marketing that Mike Filsaime is probably best noted for, where you make an offer so compelling, it is pretty hard to refuse.

Normally it is also very important to add something special to the sales message, a compelling reason why you are offering a special offer on the products. There are all kinds of psychological why you would do this, which I am not going to delve into, but if you Google for Mike's free guide "FireSale Secrets" you will pick up some good tips.

Meet Timothy

For the last couple of weeks I have been visiting him

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The Pied Piper Of PayPerPost?

Pied Piper of PayPerPostOver the last year I have given a fair amount of coverage to PayPerPost, who now house the service along with other endeavours under the name Izea. There are multiple reasons why I have supported PayPerPost and similar programs so strongly, and yet at the same time have never reviewed a link buying / selling service. I have mentioned link buying and selling in passing, and also a couple of Wordpress plugins, but those plugins generally allow you to sell links which have a nofollow. My emphasis both in editorial about services and in the few reviews I have myself written is to encourage the writing of quality content with editorial links. Compensation in whatever form should be based upon the time involved, expertise, and possibly the size and influence of the audience, and not based upon any SEO benefit to a site or service being reviewed.
Posted in Google, SEO Blog, blog monetization, blogging tips, stats | Also tagged , , , , , , , , , , , , , , | Comments closed

Controversial Izea While I Slept

IzeaSometimes I really hate timezones, especially when a company I closely follow (and even take a couple of punches for) makes an announcement. PayPerPost and now Izea Fittingly I think Colleen should have the first link, she has been a postie for a long time, is a top earner, and has been taking an equal amount of punches being on the firing line. Colleen highlights the fact that PayPerPost have been planning to have a new domain for their Argus platform for some time, and it is only logical that Argus is not housed under the PayPerPost moniker, because PayPerPost will only be one of many services provided. People who actually monitor the PayPerPost blog of course knew this was coming a month ago. Dan, and investor in PayPerPost... well now the parent company Izea, seems happy about how money is being spent. That is important, I am sure the Izea.com domain name cost a lot more than $9 from GoDaddy. Here is a link to the official Izea Press release on the new corporate entity.

Mixed Reactions To Izea & PayPerPost

As always with anything related to PayPerPost, there is a lot of controversy, and mixed reaction. I have covered the more positive stuff so far, so what follows is the more neutral or negative opinion.
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Advertising Management Solution – Openads 2.4 Released

I have just received notification that OpenAds 2.4 has been release. This is a full public version, not a beta (does that make it Web 3.0 ? )

Primary new features include:-

  • Enterprise level delivery – Capability to serve billions of ads per month
  • Smoother campaign delivery and prioritisation
  • Easy integration with leading applications: Track Google and Yahoo! clicks
  • Enhanced targeting and campaign management
  • Better reporting capability

Full feature comparison list

OpenAds is a complete tracking solution and advertising rotation system, and best of all it is free.

Why Use OpenAds?

It allows you to manage your advertising from one central location, avoid banner blindness and serve different

Posted in Google, blog monetization, blogging tips, marketing, stats, web 2.0 | Also tagged , , , | Comments closed

Blocking Adverts Might Cost You Money

  • Do you love browsing the ‘net without adverts?
  • Do you enjoy those faster loading pages?
  • Does you company benefit from lower bandwidth costs without ads?

Blocking adverts could actually cost you money, or damage the web as we know it is today.

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OpenAds Preview

One of the best ways to get my attention is to link to me, or link to some of my content. Actually linking to my content and using a trackback is more likely to be seen than a blogroll link, because I actively check out trackbacks just in case something slips through Spam Karma which shouldn’t, or there is some interesting conversation to respond to.

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How to Use MyBlogLog

One of the most frequent questions regarding MyBlogLog is how to use it effectively to gain something… anything… from taking part.

To get the most from MyBlogLog you have to use it as an aid in finding blogs that are interesting, and then actually join the conversation on the other blogs. Spam message either through MBL, or on a blog you visit aren’t going to bring you subscribers, future business partners, and friends.

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Email Phishing – Idiotic Company Matchups

I can only conclude that email spammers and phishers are somehow inhabitants of another planet, totally unconnected from real world issues. If name dropping one Fortune 500 company doesn’t bring results, why not drop two?

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MyBlogLog API – How Far Forward Are You Thinking

MyBlogLogMashups utilizing 3rd party services are a growing and competitive market, and only people who are fast on their feet get the chance to grab mind share with early adopters. Rarely is there a chance to take advantage of an API – before it is available.

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Social Proof is the Primary Benefit of MyBlogLog and BUMPzee Widgets

I have actually been planning to write an article on social proof with widgets for some time. Farkfan in a recent comment on my Clickbank Disclosure post was questioning my positioning of subscription boxes in the primary real estate on the top of my page and part of my response included.

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Join MyBlogLog Community Graphics

You may have noticed… well how could you have missed the 2 starburst “MyBlogLog” invite buttons at the top of my pages now. These work on a very basic principal of sales and marketing.

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Security: Is MyBlogLog a Parasite?

MyBlogLog

There is a good reason I include a quote from Dane Morgan on my about page. It is not just because it was complementary, but because I know he is a very smart cookie, that has been around the block a few times with all kinds of affiliate marketing. He is vastly more experienced than I am.

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MyBlogLog Wishlists – Stop Thinking Small

MyBlogLog

I hate to say it guys, but all these wishy washy wish lists that appeared today really don’t give MyBlogLog the credit they truly deserve, or really explore the potential of MyBlogLog. Andy Beal has a few useful ideas. Shoemoney also has a list, but I am not going to link to him as he prefers invective to cover up his spamming activities. In fact Shoemoney’s list seems to be an attempt to control the problems his community marketing tactics initially encouraged.

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Adsense Guidelines – Contextual Ads – Adsense Backgrounds

Google Adsense

You might well have read on Jensense about the changes in the contextual advertising policy that confirmed my understanding of the policy that I wrote about 2 days ago.

As I stated in the comments in that post, I also contacted Google directly but I asked multiple questions. I had to use the email route not having a direct line to decision makers at Google, but Google have been fairly prompt in replying to my questions.

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MyBlogLog Roundup

MyBlogLog

I am mentioning MyBlogLog a lot these days, but there are reasons for this

  1. A large proportion of my readership are using it.
  2. A large number are still not using it (they are missing out)

Read more on MyBlogLog Roundup…

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MyBlogLog Tricks and Tools

MyBlogLog

Further to my post on MyBlogLog tricks, Michael Jenson of SoloSEO has announced some very neat tools for comparing MyBlogLog communities.

I love how his blog post ends

If Yahoo/MyBlogLog is reading this, these tools would be great to implement as a part MyBlogLog. All we ask is for 1% of your acquisition price or a free trip to Yahoo headquarters.

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MyBlogLog Community Meme

There are lots of memes going around, none with an emphasis on social networking, and in particular MyBlogLog. There are lots of people looking to expand their MyBlogLog communities, so this idea has a chance to take off.

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MyBlogLog & Yahoo tie the knot (for real)

Just announced, and it really did happen this time

There is an official post on the MyBlogLog blog with the announcement and it is also mentioned on the Yahoo Blog.

I am a strong supporter of MyBlogLog, and this can only mean it becoming bigger and better.

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MyBlogLog – Social Networking Opportunity

I decided to write a second MyBlogLog post in a row, just to give a positive indication of how MyBloglog can and should be used.

I just received a contact request from Joe Beaulaurier of PRWeb. He had visited my blog, maybe liked what he read, and had also already joined my community. There is a fair chance he has also subscribed to my RSS feed.

Read more on MyBlogLog – Social Networking Opportunity…

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Insular vs Community

Darren Rouse yesterday had a very useful reader tip on insular blogging.

In his comments I outlined the planning I have for this blog, and I thought it best to include it here.

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