The FTC doesn’t like fake testimonials – they can also get you in trouble in the UK.
I have covered disclosure in blog posts extensively but fake testimonials just irks me.
Read more on You Too Can Debase Yourself Or Your Business For A Fiver…
IANAL so I am not going to offer anything material to any conversations about the new FTC guidance.
But this annoyed me yesterday
Clickbank has required for some time (at least 2 years) that affiliates comply with FTC recommendations for WOMM. That could just be looked at as a legal “out” but it is there in writing.
There is lots of noise (and some signal) over the last couple of days about the FTC, so affiliates are using it in headlines for email promotions. I opened one and the link was a Clickbank promotion, I opened a second, and it was to a genuine blog post.
Here is what the person promoting an affiliate product sent
I don't think so but…
We have seen how blog discussions can have both a massive positive and negative influence on large company share value, especially with Apple.
I am not sure how long this has been in the rules at Clickbank, as Clickbank currently block archive.org – that being said I am sure it would have been brought up by someone during the last few months in discussions regarding various paid review services such as PayPerPost, ReviewMe and Sponsored Reviews.
Read more on Clickbank Require Disclosure – A-List Bloggers Totally Missed the Point In December…
Lots of controversy over V7N and their new contextual links program.
Read more on V7N | Adsense – Ethics and Money…
I watched this video last night… slept on it, and listened to it again today.
This video was originally posted on the Google Adsense blog, and the presenter is Laura from Adsense Support.
Now I should point out that Google have been very clear in their wording with all the recent correspondence relating to Adsense changes, which in some ways makes this even more extraordinary.
The interesting bit in regard to financial declarations starts 1min:30 from the start.
It should be noted that this wasn't recorded live, as you can see from the out-takes at the end, is in response to
It is taken as fact that a UK online business has to comply with US FTC regulations if that UK company is doing business with the US.
Surely if you are a US company, doing business with the UK, you should have to comply with UK regulations.
Read more on UK & Euro Laws Apply to US Businesses?…
I was honestly so caught up in other things over the last 36 hours, I totally missed this and it is highly relevant to my Disclosure Policy Plugin.
I am not a lawyer, thus any interpretation of the situation I am going to leave in the hands of lawyers who I have a great deal of respect for, and who themselves are involved in the internet marketing field.
Read more on FTC | Word of Mouth and Affiliates…
How To Get An Authority Link To Your Affiliate Review
Erik Ortega is going to get a link from me for TriFilliate PayDay as he left a comment with a link to his review.
The reasons why I am mentioning this?
Read more on How To Get An Authority Link To Your Affiliate Review…