FTC Fake Bait & Disclosure

fake-trust-marks

IANAL so I am not going to offer anything material to any conversations about the new FTC guidance.

But this annoyed me yesterday

Clickbank has required for some time (at least 2 years) that affiliates comply with FTC recommendations for WOMM. That could just be looked at as a legal “out” but it is there in writing.

UK & Euro Laws Apply to US Businesses?

It is taken as fact that a UK online business has to comply with US FTC regulations if that UK company is doing business with the US.

Surely if you are a US company, doing business with the UK, you should have to comply with UK regulations.

FTC | Word of Mouth and Affiliates

I was honestly so caught up in other things over the last 36 hours, I totally missed this and it is highly relevant to my Disclosure Policy Plugin.

I am not a lawyer, thus any interpretation of the situation I am going to leave in the hands of lawyers who I have a great deal of respect for, and who themselves are involved in the internet marketing field.