Tag Archives: landing pages

Real WordPress PPC Landing Pages

I am still working on some stuff with dynamic tracking links, but if you are using WordPress for PPC you might also need to think about dynamic content.

I know there are a number of WordPress Themes and plugins that claim they are intended for use with PPC, but they are not going to solve dynamic keyword insertion, and that could have a massive effect on conversion rates & quality score.

Read more on Real WordPress PPC Landing Pages…

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Conversion Rate Optimization For Freebies

Today I have been making some significant changes to my free IM Remarkable Offer that I thought would be worth discussing, though the reason I am making the changes is based upon limited data.

I am not a copywriter, or a graphic designer

IM Remarkable Free Bonus
No Purchase Required
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IM Remarkable Offer Page “before”

I spent most of my time concentrating on the product – despite being just a free bonus for signing up to someone else’s promotion, I wanted it to have both value and longevity.

Whilst in the legal paperwork I placed emphasis on the “casual” nature of selection, I spent significant time on each niche rooting out great offers, uncovering a few pitfalls etc.
Even some of the Clickbank offers I highlighted had a gravity as low as “0″ nada, ziltch, but had great landing pages, credibility, sometimes even celebrity branding to help conversion rates.

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HowTo: WordPress Multivariate Split-testing With Google Website Optimizer

WordPress Sales & Affiliate Themes

I spent the better part of a week and a few hundred dollars ($300-$400) on various WordPress sales letter and affiliate themes – I came to the conclusion that they weren’t something I would use.

  • Some I would class as pretty but lacking substance (polite version of crap)
  • Every single theme was designed around the concept that you run a single theme on your blog at a time
  • They all suffered from what I regard as a horrible plague – theme option pages – if you need to set up lots of options after you have uploaded a theme, you have lost a sale, unless I can also import and export settings.
  • The worst aspect of theme options pages is using them for the content that might appear on a page, because it is a nightmare to set up split testing, and when editing, you really want all the words on the page in front of you.

So I set about creating a solution for myself…

Posted in blog monetization , stats | Also tagged , , , , , , , , | Comments closed

SpeedPPC V3.0 Released

SpeedPPCAs we are having a bit of an affiliate marketing news week, I thought it would be good to mention that SpeedPPC v3.0 has just been announced, and for the next week it will be available at $100 discount.

Last July SpeedPPC launched to huge critical acclaim and they even created this cool demonstration video of how it works.

Posted in Google , marketing , reviews | Also tagged , , , | Comments closed

SEO Consulting

I am not an SEO consultant, and whilst I am frequently emailed about whether I would be interested in doing some SEO consultancy, speciifically in relation to blogs, I generally turn it down.
This is actually a paid review, but lets look on it as “Paid Blog Tipping”.
Blog tipping is actually a meme that has been going on for some time, at the start of the month, and the general idea is to point out some blogs and say what they are doing right, and maybe offer some kind of tip for improvement.

Read more on SEO Consulting…

Posted in SEO Blog | Also tagged , , , | Comments closed

Linking Strategy – Link to Feeds

Mike Sansone in a recent comment over on his blog, after I gave a tagging example of [a href="http://www.converstations.com" rel="tag"]Blog Coach[/a] in his comments, replied

Can I start using “generous genius” when I point to your site?

Read more on Linking Strategy – Link to Feeds…

Posted in blogging tips , marketing , Uncategorized | Also tagged , , , , , , | Comments closed


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