Tag Archives: law

ePerks & iHype – Legal Kneejerk – Sues Blogger

By Andy Beard | Published: June 9, 2008

I had intended to do a followup this week with more scathing evidence of ePerks shilling all over the blogosphere, but ePerks have pre-empted that by taking some rather unusual and desperate action…

Remember I am not a lawyer, and this is a stong opinion piece.

I am trying extremely hard to create an assertion of fact dressed up as an opinion

ePerks Are Suing Vlad

I found out on Saturday from Vlad that he is being sued by ePerks.

My previous post on ePerks and iHype was just the tip of the iceburg of the information that is being collected, both prior to the legal action, and plans for the future.

Here are the documents served on Vlad.

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UK Consumer Protection Conference

By Andy Beard | Published: June 5, 2008

On my last post regarding the new Consumer Protection laws that came into force 26th May, I had to preface the post that I am not a lawyer, and effectively just speculate on how they might affect online marketing.

Fortunately Susan Singleton, one of the UK’s leading experts on online marketing law, dropped by and left a comment…

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No One Reads Your Terms of Service

By Andy Beard | Published: February 12, 2007

Unless you stick terms of service directly in front of people, and make important points extremely bold, people are not going to read them.

This was the whole point of a little experiment I helped Paul with over the last week, and the results are extremely conclusive. It is partially to do with the Krak.dk story I have written about in the past, but I think the results also paint a much broader picture.

Read more on No One Reads Your Terms of Service…

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Clickbank Require Disclosure – A-List Bloggers Totally Missed the Point In December

By Andy Beard | Published: February 8, 2007
Clickbank

I am not sure how long this has been in the rules at Clickbank, as Clickbank currently block archive.org – that being said I am sure it would have been brought up by someone during the last few months in discussions regarding various paid review services such as PayPerPost, ReviewMe and Sponsored Reviews.

Read more on Clickbank Require Disclosure – A-List Bloggers Totally Missed the Point In December…

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Google Requiring Affiliates Not to Declare? FTC | WOMMA

By Andy Beard | Published: January 24, 2007

I watched this video last night… slept on it, and listened to it again today.

This video was originally posted on the Google Adsense blog, and the presenter is Laura from Adsense Support.

Now I should point out that Google have been very clear in their wording with all the recent correspondence relating to Adsense changes, which in some ways makes this even more extraordinary.

The interesting bit in regard to financial declarations starts 1min:30 from the start.

It should be noted that this wasn't recorded live, as you can see from the out-takes at the end, is in response to

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How to Destroy Your Company Reputation | Deep Linking Tax

By Andy Beard | Published: January 20, 2007

Quite probably RIAA is one of the most hated organisations on the internet, possibly followed by Microsoft, but as Bill Gates has been demonstrating recently, he actually seems quite a nice guy and “gets” technology and nerdy things.

Read more on How to Destroy Your Company Reputation | Deep Linking Tax…

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UK Internet Marketing Castrated | SI (3429 of 2006)

By Andy Beard | Published: January 5, 2007

I regret to inform you that this is serious news, and if you run your business from the UK, and have a website, this probably affects you.

It affects you even more, and places you at a serious competitive disadvantage, if you are involved with Niche or Internet Marketing, in topics you don’t want your competitors knowing about, especially if click-fraud attacks are a danger.

Read more on UK Internet Marketing Castrated | SI (3429 of 2006)…

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