- You have to understand SEO, external and internal linking, and have an advanced knowledge of how PageRank works. This gives me another chance to drop a very blatant affiliate link to Stomping The Search Engines 2 which is probably the best value (just a measly $1) high quality SEO training online. (http://andybeard.eu/Recommends/SEO-Training.html)
- You need to study Twitter Linking structure over a period of time - snapshot SEO is for cowboys - even what I am writing here isn't going to be highly accurate, because I don't have access to analytics, server logs etc, and telling a script to analyse every page of Twitter just isn't viable
Tag Archives: linking
PageRank Update – Twitter Profiles – Tosh
Today we are going to face an avalanche of Technology bloggers who can't help blogging about every intricate detail of Twitter in one way or another claiming that Google has devalued Twitter profiles in the search engine results pages (SERPs) or reduced the PageRank of profiles.
Whilst this is theoretically possible, it is also unlikely.
To understand why the change has happened
Posted in Google, SEO Blog, web 2.0 Also tagged Google PageRank, linking structures, pagerank, twitter, Twitter PageRank Comments closed
Visible Linking And Traffic
Yesterday Joost linked through to me from a guest post on Shoemoney about Wordpress SEO.
In direct referral stats it didn't cause a shockwave until I looked at the specific pageviews of the page he chose to link to, my Wordpress category.
My category pages rarely figure highly in the most viewed, so I could actually attribute the majority of the traffic to that specific landing page, even if the traffic originated from an email or RSS subscriber.
This takes me back to one of the discussions I had with Joost regarding his Google Analytics tracking from RSS Plugin
Posted in SEO Blog, blogging tips, marketing, wordpress Also tagged blog_linking, email, email marketing, email_subscription, rss, traffic Comments closed
Linking To Differing Opinion
There is nothing wrong with having strong, even biased opinion about a product or service, as long as you provide a basis for that judgement, clear disclosure of any conflicts, and where possible links to differing opinion.
Links provide balance
Fred disagreed with what was written about 4 services on Techcrunch and VentureBeat, he provided some data to back that up, and clear disclosure. Techcrunch responded, defending their writers, again fair enough. Fred Wilson followed up with another post, linking through to the differing opinion, thus giving them equal limelight Mathew Ingram was following the story closely, and as a professional journalist who I know links out to conflicting opinion on a frequent basis, followed up with "Bloggers Need To Try Harder" Michael Arrington also linked through to Mathew from his post to give some additional balance. The only negative in all this is that Fred ends up with a reputation management potential problem with a post headline on Techcrunch "Fred Wilson - Hypocritical, Wrong and Conflicted" - probably a bit uncalled for considering how this all eventually worked out.Lowering The Google Red Flag – Sidestep The Cash Hungry Bull
With all the previous discussion of paid reviews and my unwillingness to raise the white flag or bend over, this post is going to come as a bit of a shock.
I am lowering the red flag
Carry on reading to find out why this isn't the same as raising a white flag, and is far from surrendering to Google on paid reviews.
Posted in Google, SEO Blog, blog monetization Also tagged backlinks, goog, Google, pagerank, paid links, paid posts, paid_review, payperpost, SEO Blog, spam, syndication Comments closed
PageRank Is The Primary Google Search Ranking Factor
Yes it is time for another controversial SEO post, sit back and enjoy.
Every single time I write a post mentioning PageRank, I get comments about PageRank not being important for ranking.
These comments very rarely differentiate between toolbar PageRank and the PageRank of whatever kind Google stores on their servers and upgrades on an extremely frequent basis for every page. I know from first hand experience that the toolbar PageRank has very little to do with rankings, and is manually manipulated based on Google's commercial goals.
PageRank By Any Other Name…
The Ranking Factors article at SEOmoz in many ways skirts around
Posted in Google, SEO Blog, blogging tips Also tagged linking structures, pagerank, ranking factors, SEO Blog, wordpress Comments closed
Linking Abuse Or Linking Awareness
Blogcatalog Members today are collectively blogging about abuse.
I thought of blogging about all kinds of abuse that affect real people day in, day out, but decided that ultimately that doesn't fit in with my audience, or really add any authority to the words I would be writing.
As it happens, today part of a 2 hour interview with me was published in the Guardian (Digg Story you know you want to). I honestly didn't expect any more words in print from the article, because it was so wide ranging, and such
Posted in Google, SEO Blog, blogging tips, news Also tagged goog, Google, linking_mistakes, link_condom, news, nofollow, press, search engine optimization, SEO Blog, syndication, the_guardian Comments closed
Sharing Traffic For Free Traffic
I know that my short posts such as this one normally send lots of free traffic to whoever I link to, and it is a weapon I use in multiple ways, either to get a point across, or as a clear signal of support for a concept. In this case it is to highlight a concept I fully endorse, if you want more free traffic, you have to share traffic. note:seems like Tinu just hit a Wordpress problem, I am sure she will pick it up quickly. It is well worth visiting later
Posted in blogging tips Also tagged free_traffic, sharing_traffic, traffic, website traffic Comments closed
Pushing WordPress SEO Boundaries
How many SEO blogs actually write original content?
I am not talking about original words, but original ideas which can be based either on experience from experimentation or what I would describe as reasoned theory? Experience based on following conventional wisdom just doesn't count - you only need to read one SEO blog for accepted best practice, it doesn't really matter which one of the mainstream SEO blogs you choose. You might choose a few more for industry news with differing opinion.
The kind of blogs I love to read are those with substance, even if I can't fully understand all of them
Posted in SEO Blog, wordpress Also tagged internal_linking, linking_structures, SEO Blog, WordPress SEO Comments closed
Will The FTC Investigate Google & Matt Cutts For Paid Links? (updated)
I don't think so but…
- Matt probably earns a salary from Google as head of webspam
- Matt has been with Google since 2000, so probably has a few stock options
- If Matt says something about a new Google service that encourages other bloggers to write about it as well, it probably has an effect on Google's share price, so there is a specific financial incentive.
We have seen how blog discussions can have both a massive positive and negative influence on large company share value, especially with Apple.
Full Disclosure From Google - No Way?
- Matt doesn't have a comprehensive disclosure policy - he does have
Posted in Google, SEO Blog Also tagged ftc, goog, Google, linking_structure, matt cutts, paid links, payperpost, search_engine_strategies_2007_san_jose, SES, webspam, womm, womma, wordpress, wordpress.com Comments closed
Ippon Blog Plagiarism With Moves Like A Judo Blackbelt
- Are people constantly ripping off your content?
- Do you feel powerless to defend your copyright?
- Is the battle against plagiarism taking up more and more of your time?
Maybe you are going about things the wrong way and should take some inspiration from Judo…
What is Judo
Literally "the gentle way," this ancient martial art (it’s origin is from jujutsu) makes use of the opponent's strength to overcome him, thereby making it possible for a David to throw a Goliath. Kano Jigoro (the founder of the Kodokan style of judo) developed the art into what is now an international Olympic sport. Cheddar Judo Club
The conventional
Posted in SEO Blog, blogging tips Also tagged content_theft, copyright., links, plagiarism, syndication Comments closed
Final Word On Alexa Redirects
Whilst I have mentioned the problems with using Alexa redirects for links in the past, when talking about linking mistakes, I am going to leave it to Matt to give you a pictorial lesson on exactly why it is bad to use them (if you still need to be convinced).
SEO Basics and Alexa Rank Mistakes
He has put in some extra effort and created some high quality pictures to describe what he is talking about. We have a rival for Rand Fishkin's Googlebot in the making…
Andy Beard - Niche Marketing
Blog search engine performance, Wordpress and general niche and affiliate marketing tips
Original Article:
Disclosure
Whilst the content I create, however it is distributed is commercial, relevance is always considered before any potential financial gain. Disclosure Policy Contact
Tags Lead To Related Content on This
Steal Content From Download Squad to get links!
Download squad often has some high quality articles, but sometimes I wonder whether the writers really understand what they are writing about, or are compiling their content whilst referring to multiple sources.
Read more on Steal Content From Download Squad to get links!…
Posted in blogging tips Also tagged blogging tips, downloadsquad, linking_structure, nofollow Comments closed
Google Selective Page Filtering & Web Spam – Payola $180 Gift
When a page on your site totally tanks in Google's search results, normally there is one of several things that have gone wrong to have caused it.
- You have messed up - maybe blocked the page by accident in robots.txt
- Google have made a major algorithm change
- You have some kind of general penalty or your site has been hacked
It could also be argued that it can be caused by duplicate content, and enter the supplemental results through lack of pagerank. Honest duplicate content could be on your own site, or due to poor syndication (lack of links back to the original document).
There
Posted in SEO Blog, blog monetization, blogging tips Also tagged free, Google, google_web_spam, link_attribution, matt cutts, paid links, paid reviews, SEO Blog, volusion, webpronews, web_spam Comments closed
Top 32 Forms of Linking Payola
What motivates people to link to other people? Listed are some of the reasons people might have for linking to you, and I am sure, some of the reasons you might link to other people.
Posted in SEO Blog, blogging tips Also tagged linking strategy, links, link_blogs, link_love, link_strategy, payola Comments closed
Linking Mistakes Frequently Encountered On Blogs
When reading other people’s blogs, you can encounter a multitude of linking problems that thousands of bloggers are making, either when linking to people within their own posts, or when they are commenting.
Read more on Linking Mistakes Frequently Encountered On Blogs…
Posted in SEO Blog, blogging tips Also tagged linking strategy, links, link_blogs, link_love, link_strategy, search_engine_friendly_links Comments closed
Letting Other People Write The LinkBait
A lot of the things I write go completely over the head of many of my readers, and in some ways that is actually a concious decision which certainly costs me a much higher readership.
Posted in SEO Blog, news Also tagged charity, disclosure, niche marketing, payperpost, SEO Blog, social networking, WordPress Security Comments closed
Get The Most From DoFollow | No Nofollow
So now people have calmed down a little from their running around like headless chickens leaving comments on every blog they could find that used Dofollow, and then linking through to unrelated content, lets start looking at how to link a little more strategically.
Posted in SEO Blog Also tagged affiliate marketing, anchor_text, dofollow, i_follow, links, nofollow, pagerank, podcast Comments closed
I Have A New Pet
If you happen to click through to my site from your feedreader (I know it is a huge sacrifice) then you will see I have a new pet in my sidebar.
He is actually quite a smart little guy, because unlike you, he knows which posts on my blog you might have missed over the last 3 months, based on the number of comments that were posted, or in this case, lack of comments.
Posted in SEO Blog, plugins, wordpress Also tagged internal_linking, linking-structure, links, SEO Blog, wordpress, wordpress plugins Comments closed
No One Reads Your Terms of Service
Unless you stick terms of service directly in front of people, and make important points extremely bold, people are not going to read them.
This was the whole point of a little experiment I helped Paul with over the last week, and the results are extremely conclusive. It is partially to do with the Krak.dk story I have written about in the past, but I think the results also paint a much broader picture.
Posted in blog monetization, news Also tagged deep_linking, law, legal, scam, terms_of_service, tos Comments closed
Can You Really Take Search Engine and Technology News Seriously?
There is currently a case running in the Danish courts that will effectively decide the law in Denmark for linking to a page other than a home page, typically known as deep linking.
We are not talking about hot-linking, pulling an image or video off someone else’s server into the middle of your own content, but linking as you might to this blog article, using the permalink.
Read more on Can You Really Take Search Engine and Technology News Seriously?…
Posted in SEO Blog, news Also tagged blogger, britney_spears, deep_linking, global_warming, krak, link, news, paris_hilton, robert_scoble, search, search_engine, tech, wikipedia, windows_vista Comments closed
Rojo Splogs and Attribution
Om Malik recent was taking a look at Rojo from a traffic perspective. What he didn’t touch on, although he did refer to a previous post, was that the Rojo page was actually a very poor quality splog.
Posted in web 2.0 Also tagged backlinks, bitacle, feed_reader, news, rojo, rss, RSS Reader, six_apart, splog, syndication Comments closed
Podcast with Irish Attitude
If you are someone who likes to listen to podcasts on blogging and tech issues, you might like to give Paul’s new podcast a try.
It is “down to earth” rather than full of hype (as you would expect from an Irishman), and my first impressions of it are very good (and that is not because I got a mention in the first episode).
Posted in web 2.0 Also tagged a-list, deep_linking, digg, krak, linkbait, news, podcast, robert_scoble, scandal Comments closed
Did I Link to a Dmoz Editor?
Unlike most SEO concious people, I didn’t submit this site to Dmoz. I just decided that if it was going to happen, it would happen. A while back I did apply to be a Dmoz editor for a very off the beaten track section (that was being heavily abused and where I could add a lot of value), but I gave up trying to get my application accepted.
How to Destroy Your Company Reputation | Deep Linking Tax
Quite probably RIAA is one of the most hated organisations on the internet, possibly followed by Microsoft, but as Bill Gates has been demonstrating recently, he actually seems quite a nice guy and “gets” technology and nerdy things.
Read more on How to Destroy Your Company Reputation | Deep Linking Tax…
Posted in marketing Also tagged deep_linking, digg, digg_story, digg_this, directory, dog, dog_blog, dog_lover, krak, law, marketing, paid_linking, reputation_management, SEO Blog Comments closed
Linking Strategy – Link to Feeds
Mike Sansone in a recent comment over on his blog, after I gave a tagging example of [a href="http://www.converstations.com" rel="tag"]Blog Coach[/a] in his comments, replied
Can I start using “generous genius” when I point to your site?
Posted in Uncategorized, blogging tips, marketing Also tagged blogging, blogging tips, blog_linking, blog_marketing, feedburner, feeds, landing_page Comments closed
Linking for Traffic?
Rand Fishkin has an interesting post on the benefits of linking to other people.
It is actually quite a sterile look on the practice, and doesn’t mention one important concept.
Community
Posted in SEO Blog, blogging tips, marketing, wordpress Also tagged blogging, blogging tips, SEO Blog, seomoz, trackback, wordpress, WordPress trademark Comments closed
Is Quality Content Needed To Make Money?
I first published this post under a different title almost 3 years ago (Jan 17, 2007 @ 6:55), but over the last couple of days it has become specifically relevant.
At the time Jack Humphreys was offering a training program combined with high end blog hosting called “Authority Site Center” which was the successor to his previous offering, “Content Desk”.
First of all I was just going to post it with a quick introductory paragraph, then I decided it really needed some additional examples.
Read more on Is Quality Content Needed To Make Money?…