What motivates people to link to other people? Listed are some of the reasons people might have for linking to you, and I am sure, some of the reasons you might link to other people.
Tag Archives: linking strategy
Top 32 Forms of Linking Payola
Linking Mistakes Frequently Encountered On Blogs
When reading other people’s blogs, you can encounter a multitude of linking problems that thousands of bloggers are making, either when linking to people within their own posts, or when they are commenting.
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In Depth: Google BlogSearch | Ranking Blog Documents Patent

For a long time my blogs have performed amazingly well with Google Blog Search. I always appear in the relevant results quickly, and the results I obtain have some reasonable longevity, even when I am not the original source of a story.
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Paid Links | Hindsight gives perspective
Paid Links
It is five years, almost to the day that Yahoo started charging $299 per year for a listing in their directory as this article on Pandia clearly illustrates.
The main benefit of being in the Yahoo directory isn’t traffic, it is pagerank / trustrank. Who actually uses the Yahoo directory for anything other than listing their own sites?
It is many years since I went to Yahoo to lookup an entry for anything other than a competitor in a niche.
Search Engine Glossary (a victim)
In a previous post I stated the following:-
Would I Do Paid Posts?
Yes – but not for the reasons most people would do them.
I value my time, and the $30 I would currently get from ReviewMe to do any justice to a review just wouldn’t cover my time.
Blog SEO | Evaluation | Taking action
One of the most rewarding things about blogging, at least for me, is when you see people taking action based on something you have suggested.
There are actually 2 distinct stages in taking action
Nofollow | SEO & Dynamic Linking | Disclosure
Here are some more links discussing the use of NoFollow for SEO purposes.
Seo Blog has a solid overview of how each search engine treats nofollow.
I am not sure the final conclusion regarding Yahoo and treating nofollow for ranking purposes is correct. I know many people who have done well with blog comments with Yahoo search, even on blogs using nofollow. I haven’t got any recent data.
Stealing Pagerank?
I just noticed a wierd or misinformed post over on ZDNet.
Apparently, this spyware outfit is using ZDNet’s page rank on Google (also known Googjuice) to find some victims in a variation of splogging.
Ultimate Tag Warrior SEO Tricks (pt 1)
On my blogs, I prefer not to use nofollow for comments and trackback.
It is my belief that if someone adds to the conversation on my blogs, the least I can do is offer them a backlink for their trouble.
I prefer people to write a post about me than to add me to their blogroll. I know a blogroll link theoretically gives me more Google Juice, but if they give 200 people a blogroll link, suddenly the value of that link from every page is greatly deminished.
Wordpress SEO Masterclass For Competitive Niches

Having previously written that I don't typically undertake consulting work, I do look on any paid blog posts as a form of consultancy. In this particular case Tim from eMonetized decided to order a review of his blog, and we negotiated a little to ensure what you read is totally impartial and any links I choose to give are in an editorial context. The negotiation itself was an interesting process, and I will be writing about that separately. It should be noted that just because I mention improvements here, that doesn't mean that Tim the site owner isn't aware of something, and as also is almost always the case, I haven't applied many SEO tweaks to this site yet. That being said, some of the linking structures I talk about in the more geeky sections of this article I have never seen anyone talk about, and it is my belief that the resulting linking structure is highly unique, extremely powerful, whilst remaining flexible.