Tag Archives: linking strategy

Wordpress SEO Masterclass For Competitive Niches

Take a well optimized Wordpress blog in a competitive niche, rip it apart, and help maximise its chances of ranking in the SERPs and raking in some cash. This isn't lame all-in-one optimization plugins, it is totally geeking it out!

Sandcastles With Perimeter Wall Site Structure

Having previously written that I don't typically undertake consulting work, I do look on any paid blog posts as a form of consultancy. In this particular case Tim from eMonetized decided to order a review of his blog, and we negotiated a little to ensure what you read is totally impartial and any links I choose to give are in an editorial context. The negotiation itself was an interesting process, and I will be writing about that separately. It should be noted that just because I mention improvements here, that doesn't mean that Tim the site owner isn't aware of something, and as also is almost always the case, I haven't applied many SEO tweaks to this site yet. That being said, some of the linking structures I talk about in the more geeky sections of this article I have never seen anyone talk about, and it is my belief that the resulting linking structure is highly unique, extremely powerful, whilst remaining flexible.
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Top 32 Forms of Linking Payola

What motivates people to link to other people? Listed are some of the reasons people might have for linking to you, and I am sure, some of the reasons you might link to other people.

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Linking Mistakes Frequently Encountered On Blogs

Broken ChainWhen reading other people’s blogs, you can encounter a multitude of linking problems that thousands of bloggers are making, either when linking to people within their own posts, or when they are commenting.

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In Depth: Google BlogSearch | Ranking Blog Documents Patent

Using Internal tags with Ultimate Tag Warrior

For a long time my blogs have performed amazingly well with Google Blog Search. I always appear in the relevant results quickly, and the results I obtain have some reasonable longevity, even when I am not the original source of a story.

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Toolbar Pagerank | Ball Linking

Google have finally updated their toolbar pagerank for this site, not just on the front page, but also a lot of the deeper pages. Not all of them – some of those devoid of pagerank should probably have some, others probably shouldn’t especially moved content that hasn’t been given enough love.

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Google Pagerank updates are weird

I am sure lots of webmasters are monitoring their pagerank updates currently, and sometimes how they happen can be quite weird. The toolbar representation doesn’t mean much for search traffic, as the pagerank stored on the datacenters is always up to 3 months ahead of that dispalyed in the toolbar. It is however useful for monetization in various ways, and an ego thing, as I pointed out in my first article on the recent Pagerank updates.

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Paid Links | Hindsight gives perspective

Paid Links

It is five years, almost to the day that Yahoo started charging $299 per year for a listing in their directory as this article on Pandia clearly illustrates.

The main benefit of being in the Yahoo directory isn’t traffic, it is pagerank / trustrank. Who actually uses the Yahoo directory for anything other than listing their own sites?
It is many years since I went to Yahoo to lookup an entry for anything other than a competitor in a niche.

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Search Engine Glossary (a victim)

In a previous post I stated the following:-

 

Would I Do Paid Posts?

Yes – but not for the reasons most people would do them.

I value my time, and the $30 I would currently get from ReviewMe to do any justice to a review just wouldn’t cover my time.

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Blog SEO | Evaluation | Taking action

One of the most rewarding things about blogging, at least for me, is when you see people taking action based on something you have suggested.

There are actually 2 distinct stages in taking action

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Nofollow | SEO & Dynamic Linking | Disclosure

Here are some more links discussing the use of NoFollow for SEO purposes.

Seo Blog has a solid overview of how each search engine treats nofollow.
I am not sure the final conclusion regarding Yahoo and treating nofollow for ranking purposes is correct. I know many people who have done well with blog comments with Yahoo search, even on blogs using nofollow. I haven’t got any recent data.

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UTW – Tagging SEO Tricks (pt 2)

This is not a technical trick, but something that many people who confuse categories and tagging really need to get a grasp of.
It is also my belief that this is very much a white-hat strategy, but as with all forms of search engine marketing, it can be abused.

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Stealing Pagerank?

I just noticed a wierd or misinformed post over on ZDNet.

Apparently, this spyware outfit is using ZDNet’s page rank on Google (also known Googjuice) to find some victims in a variation of splogging.

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Ultimate Tag Warrior SEO Tricks (pt 1)

On my blogs, I prefer not to use nofollow for comments and trackback.

It is my belief that if someone adds to the conversation on my blogs, the least I can do is offer them a backlink for their trouble.
I prefer people to write a post about me than to add me to their blogroll. I know a blogroll link theoretically gives me more Google Juice, but if they give 200 people a blogroll link, suddenly the value of that link from every page is greatly deminished.

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How a Blogroll can kill your Pagerank

I followed a link from Digg a few minutes a go, read the story, and as I frequently do on any site I visit, I snooped around a little.

I actually do exactly the same every time someone writes a blog post referring to me and pings my blog. It is the polite thing to do, and maybe I can add something to the conversation. It also allows me to relate any comment to the person who is writing about me, either positively or negatively. Everyone is entitled to opposing views. What is often important is why they have an opposing view, and it isn’t always obvious.

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Revenge of the Mininet | 3rd Party content | Blog Comments | No Follow

For those that haven’t picked up a copy of Revenge of the Mininet

Bookmark or Subscribe to this post

Download Revenge of the Mininet for free (It is honestly worth signing up to Michaels list)

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How to move your blog or start a new one

21 Surefire Tips for a Successful Blog Launch also contains some great information. Whilst I Digged it, I don't agree with the original comment on Digg.
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  • RAP Bank

    I have just signed up for RAP Bank myself - call this a mini-review.
    It seems to be one of the smartest ideas for a long time as a great way to consolidate 100s of affiliate programs under a single entity for promotion.

    It is also one of the best implementations of WordPress I have ever seen.
    It is not without its bugs, as this is effectively pre-launch. For example I just found a bug in the keyword based search RSS feeds (yes RSS feeds for any term will be hot), but it looks like they might be onto a winner.
    Check it out - signup for the basic service is free.

    >Affiliate Program

    P.S. It is not immediately obvious who is running the site, but looking at my Paypal receipt (yes I signed up for Vendor Plus) I believe the site is run by Bill Ortell From Rap-Extras.com who is RAP certified and does the membership add-on that is highly popular.