Tag Archives: Opt-in

Unique Sales Funnel Tricks That Will Blow You Away

By Andy Beard | Published: September 4, 2009
The other day I was slacking off on Twitter and clicked a link through to a JV promotion that I had seen in a number of emails, but hadn't really taken much interest in. I hadn't heard of the guy doing the promotion, and to be quite honest the topic didn't seem to be the best match for this blog, though it does fit with the overall "Make Money Online" and "Work From Home" niches very well. I am not sure what drove me to sign up as a JV partner with Dan, though the following factors almost certainly played a factor.
  • Supreme confidence in the value of his product just oozes out of the videos he produces (there are lots of them)
  • Lots of professional landing pages - it is obvious he has spent a lot of time working on them
  • A great JV Opportunity but to be honest I would highlight this anyway... you will see why in a moment

Unobtrusive Marketing

I have spent a fair amount of time since I signed up with Dan chatting with him on Skype - his commitment to his JV partners is exceptional, but I am sure that has also lead to significant improvements in his sales funnel as affiliates give him direct feedback. We have all seen various improvements to sales funnels over time, and a lot of what Dan is doing will seem very familiar. The overall design of the landing pages, the opt-in etc, but Dan has added a few of his own twists that take things to a new level. What is special is that the things Dan has added are smart and unobtrusive, but still catch the eye and achieve the desired effect - many of them he has coded himself. It is a rare thing for me to see something and immediately reach for Skype and ask "Where did you get that script from?"
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Bonus Delivery For Opt-Ins

By Andy Beard | Published: July 9, 2009
This is a slightly taboo subject because with many product launches there is a launch competition not only for sales, but also for pre-launch opt-ins. If you are offering an incentive for people to just opt-in, there is a high possibility that that lead might be worth less than a lead that has viewed some launch material, and decided that they are interested in the product enough to hand over an email address. Something else to avoid is any mention that you might benefit financially from just an opt-in - the problem there is disclosure, and as more and more launches include a pre-launch opt-in competition with prizes, especially in the internet marketing niche, affiliate program managers are going to specifically have to allow, and encourage disclosure.
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