For the last few days there has been a lot of discussion on places such as Digital Point about a Toolbar PageRank Update that is happening. Barry reported yesterday about links being updated in webmaster tools, but the pagerank fluctuations are quite strange.
I know a segment of my readers are sick to death with anything to do with Google PageRank updates, and I haven’t even bothered mentioning the most recent update up until now… there wasn’t really anything newsworthy in it.
Reports are now coming in that there may be another round of changes coming in on the PageRank displayed on the Google toolbar, loved or loathed by webmasters.
The first notification I received by email earlier today, hinting that at least one reader was seeing my own TBPR increasing. Thanks Dave, maybe you should send some of your Omega 3 Fish Oils To The Google Plex.
Courtney stopped by to let me know about what appears to be a real PageRank update that is in progress, if there can ever be a real update again.
Many of the blogs highlighted in the update just a couple of days ago seem to have reverted to their previous position.
For a company such as Google with a stock price based extensively on anticipated growth and public sentiment, it doesn’t take a huge swing in goodwill to have a dramatic effect on valuation. Google has just slapped their biggest fans.
Google have finally updated their toolbar pagerank for this site, not just on the front page, but also a lot of the deeper pages. Not all of them – some of those devoid of pagerank should probably have some, others probably shouldn’t especially moved content that hasn’t been given enough love.
I am sure lots of webmasters are monitoring their pagerank updates currently, and sometimes how they happen can be quite weird. The toolbar representation doesn’t mean much for search traffic, as the pagerank stored on the datacenters is always up to 3 months ahead of that dispalyed in the toolbar. It is however useful for monetization in various ways, and an ego thing, as I pointed out in my first article on the recent Pagerank updates.