Will Google Offer Amnesty To SocialSpark & PayPerPost Bloggers?

SocialSpark PageRank

Since the first real information came out about Izea’s (PayPerPost) new SocialSpark service, that is in testing but will formerly launch in January my excitement has been a little tempered.

As I wrote in my initial preview of SocialSpark, there will be new metrics for gauging the authority and influence of a blog, to help determine advertising spend, not only based upon traffic and demographics, but also on past performance with CPM and CPC data also being made available.

PostieCon Live

I decided to put together a mashup so I can see the chatroom for PostieCon as well as the Live Ustream feed for my own use, but thought I would post it here on the blog for anyone to watch what is happening.

PayPerPost – Review My Post Landing Pages

Old Pay Per Post RML Landing Page

Some time ago I tested the Pay Per Post “Review My Post” links with marginal success.

The success rate was marginal because although lots of people clicked on the links in a fairly short period of time, I had a very poor conversion rate.
The biggest failing was that all they presented to a user after they clicked through was a subscription box, effectively the same as if you clicked “signup” on the PayPerPost site.

Sponsored Reviews Pays Up

It is great theorising that you can monetize your blogging activities with various forms of advertising, and possibly some affiliate reviews, but blog visitors often don’t click contextual advertising, and affiliate marketing is most effective when you have a large amount of traffic to a small number of sites, or a small amount of traffic to a huge number of sites. Your relationship with your audience is also extremely important, as Scott Jangro was recently discussing in relation to Google’s new CPA offerings.

Disclosure Policy Feedburner Feedflare

For many people, my Disclosure Policy Plugin was looked on as overkill. It seemed all they really wanted was an overall disclosure policy on their site, and to use a link in their sidebar.
Adding something to their feed content was generally looked on as a good idea, but all the additional functionality wasn’t really required.