I don’t know whether to call the last few days “Leo Gate” or “Social Media Gate” or “Buzz Gate” but one thing it certainly highlights is how different the Google Buzz Team is:-
Read more on 5 Reasons Buzz Is Google In Startup Mode…
That title might have inspired thoughs of Jedi Knights, those with ADD might have instantly warped their thought trains to Pink Floyd and “The Dark Side of The Moon”.
Both might be correct in their connections.
Just like you couldn’t see the dark side of the force, and you can’t see the dark side of the moon, you can’t actually see all of your traffic that originates from search on the internet.
This is something that Tim O’Reily seems to be forgetting.
Search is only one way to find things. It’s the most easily monetizable, so it gets the lion’s share of the attention. But take a look at (and report on) what percentage of techcrunch’s traffic comes from search. For the O’Reilly Radar blog, it’s about 35%. Significant, sure, but hardly a sign of lack of competition. If Google absorbed both Yahoo! and Microsoft, the share of our visits coming from search would still be below 40%. (That tells you what a small share of our search traffic comes from the other guys today.) And that’s just the web traffic. Count in RSS (which is much bigger than web for most blogs, including ours) and the Search share of traffic goes down to a much smaller amount. So there’s not much worry about people not being able to find information.
I noticed within the new Problogger room on FriendFeed, Darren mentioned the following:-
“feel free to invite others to this room – as long as they are bloggers and/or are interested in the ProBlogger type topic I’m happy for anyone and everyone to join. I’ve invited all my contacts on FF. Pity there’s no list of public groups for people to join.â€
Whilst there isn’t a public list, in many ways Google with a site search query these days provides a very real alternative.
I have spent the morning watching a number of contrasting videos which in some ways suggest that Google may have jumped the shark, and I don't fully agree with any of them.
The Seth Godin Video is interesting, because he was telling Google what to do 18 months ago.
In this video Seth Godin is insightful, and explains to a bunch of Googlers all about Purple Cows and Flipping the Funnel on its side and embracing buzz marketing.
The concepts are sage advice, however there is one major pitfall.
If the perfect way to market a product is to flip
I thought I would mix things up with a few interesting videos I have been watching
First of all a short video from SMX Seattle on various things regarding duplicate content and paid links. I am not sure if there is anything new, but it certainly emphasises how you should handle syndication of your content with links back to the original.
Read more on Video Roundup | SMX Seattle | Duplicate Content | Jason Calacanis…
I know Jason Calacanis has only just launched Mahalo, but you would have though he would have taken care to ensure that everything was 100% “above board” on the day the site would be under the spotlight.
Read more on Jason Calacanis’ Mahalo – How To Build A Biased Self Propaganda Machine?…
Just added a new toolbar button to my toolbar buttons site for Twitter addicts.
There has been so much talk about Freebase.com, but Twitter.com seriously should have some kind of health warning – so many people are becoming addicted.
Read more on Twitter | Google Toolbar Button…
There is currently a case running in the Danish courts that will effectively decide the law in Denmark for linking to a page other than a home page, typically known as deep linking.
We are not talking about hot-linking, pulling an image or video off someone else’s server into the middle of your own content, but linking as you might to this blog article, using the permalink.
Read more on Can You Really Take Search Engine and Technology News Seriously?…
Wikiseek seems to be the hottest news of the day but honestly it is just a poor mashup of the Wikipedia database, a poor quality search engine, and some PPC adverts. Whilst Wikiseek has launched in a huge fanfare, and admittedly is still in beta, my personal opinion is that Wikipedia are taking the wrong direction.
Read more on ⇒ ⇒ Wikiseek Results = Rubbish…
