Obviously despite some negative commentary, Google still is the fairest of them all, though not all results necessarily make sense.
Vanessa Fox came across something interesting in her vanity search today, and I thought I would add to the mystery and mystique of… the Google SERPs.
I noticed that within my own not quite so vanity searches ;) call it an ego search, that a recent post by Tinu about the paid links problems was ranking highly (#7).
That isn’t overly strange, until you look a little deeper in the SERP, and discover a second listing for exactly the same article, at exactly the same URL, at #27
As far as I am concerned this in many ways confirms Vanessa’s observations, with a recent blog search result being pulled into the main SERPs, as Tinu’s post ranks highly in blogsearch (not the newest, but one is on my domain, and another is a comment on Robert Scoble’s blog)
Thus Google might well now be including one recent blog post in universal search for some search queries.
But… Yeah There Always Is One… or Two, or Three
This Only Appears In Personal Searches
I logged out of Google to double check, and unfortunately the listing was cleaner without personal results.
This Doesn’t Seem To Apply To Blue Pills
I tried a few more competitive search terms, and could find no correlation between blog search and normal search, although this might be hampered a little because those are not terms Google might think should return a personalized result for, because they have no history.
This Doesn’t Apply To Other Competitive Terms
I tested quite a few which I have searched in the past, and of the competitive terms I found no evidence to suggest that blogs were being used as a source.
Vanessa’s results from her post also appear in my own SERPs, even the personal ones, so what I am seeing with my “ego” searches might not be the same as Vanessa’s “vanity” searches.