The Deep Link Engine WordPress plugin was released back in March as part of the launch for a product “Auto Content Cash” by Brian G Johnson, Jared Croslow and Alex Goad.
Close to 4 years ago trademark policy with WordPress was confusing.
Automattic registered the WordPress trademark and began sending out letters to domain owners who provided goods and services around the WordPress brand.
They actually started sending out these letters and emails before the trademark was even published for opposition.
Update 28/7/2010 – Theme Footer Links
The sales page for Thesis no longer mentions footer links though the license agreement isn’t available in public.
The sales page for Headway still requires attribution, subject to the license agreement – but the Headway Theme license agreement is available for public viewing.
Thesis Pissing In the WordPress Well?
I am going to prepend this by saying up front that I typically disagree with Matt Mullenweg on many decisions
- The WordPress Trademark issue still isn’t clear almost 4 years on, it isn’t policed, the logo for WordPress doesn’t contain the expected ® symbol, there should probably be a statement on all sites that use it, even the ones owned by Automattic, and it should be 100% clear that it is owned by the WordPress Foundation.
I love teasing Jack Humphrey as in many ways it is like the student testing his new prowess on the master that taught him. I learnt a lot from Jack in my early days and whilst when I first started online I couldn’t afford to join his then “Authority Site Center” that still didn’t prevent me emulating many of the systems that they had in place.
I am still working on some stuff with dynamic tracking links, but if you are using WordPress for PPC you might also need to think about dynamic content.
I know there are a number of WordPress Themes and plugins that claim they are intended for use with PPC, but they are not going to solve dynamic keyword insertion, and that could have a massive effect on conversion rates & quality score.
It is no huge secret that I have had this WordPress blog hacked twice this year but some consolation is that I am not alone.
Alex recently launched a DVD course on WordPress security that is available for FREE + shipping
Stop – I know what you are thinking – FREE + Shipping these days normally comes with lots of strings attached, forced continuity often hidden etc. Whilst Alex does cross-sell a few related products, the main offer is genuinely free.