When to start communicating your event? How to build relationships with journalists and influencers and build audience trust long before the event itself? How to get hundreds of valuable publications? What to do after the event? It is not easy to publicize an event—except for the most spectacular ones. Some sure-fire examples are high-profile launches, […]
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SEO

Top 5 SEO Tips That Will Bring More Tourists to Your Guest House
Search engine optimization (SEO) is one of the essential parts of your online marketing strategy. It helps you reach people who otherwise maybe never would’ve heard of your guesthouse before. And the best part is that you can do SEO on your website yourself. Here are some of the most important tips that will help […]

3 Business Marketing Strategies to Win the War on Local SEO
Whether you’re an authentic local business or a franchise looking to appeal to visitors in your area, people always seem to be scared of local SEO. And I must admit, at times, it has baffled me too. However, there are three key things that Google seems to favor when it comes to local business rankings. […]